Platinum Guides
Online Reputation Management 101
Online reputation management (ORM) is critically important in the internet age. In essence, ORM systematically improves how potential customers view your business before even getting them through the door.
This guide functions as a complete walk-through for anyone seeking to increase their customer base or improve the perception of the business through the use of online reputation management. Through incorporating several key methodologies, local business owners can transform Google, Yelp, and Facebook into an effective pipeline of new and returning customers.
What do I mean, exactly? Let’s take a deeper look into the power of the internet… Let’s say, for a moment, that you run a small local automotive service shop in my hometown of Manchester, Maryland. You have built up a regular clientele of customers who visit for routine maintenance and car trouble, but business has slowed. You briefly consider placing TV or radio ads, but it simply doesn’t fit into your budget.
Knowing how important the internet is in today’s fast-paced world, you ponder whether Google may be a good advertising venue. To see where your business falls in the scheme of things, you perform a test search for automotive service shops in Manchester, Maryland….Request Guide
How to Get Your Google Review Link
So you want to increase your Google Reviews…great idea!
The best thing you can do to facilitate customer reviews is to create a Google review link that links directly to your Google My Business listings review page.
Fortunately, obtaining a Google My Business link to reviews is simple. You may find your link immediately in your Google My Business dashboard, so you don’t need to use an online tool to generate Google My Business review links.
I’ll start by explaining how to get a unique link for you, after which I’ll explain why this is so important for your search engine optimization and online reputation.
How to Get a Google Review Link in Google My Business…..Request Guide
22 Consumer Business Review Sites
The top 20 review websites, along with some information about each, are listed within this guide.
Did you know that nearly half of online shoppers visit an establishment within 48 hours of an online search?
93% of people examine reviews before picking a business, and 34 % are not willing to do business with a company that has less than a four-star rating online, according to BrightLocal. This certainly demonstrates the impact of online reviews on consumers’ shopping decisions.
It doesn’t matter if you operate a local art shop that relies on foot traffic or a plumber that primarily gains customers from referrals. Local businesses of all types will benefit from having an active presence on more than one consumer review website.
In this guide, we will provide a comprehensive view of the top review websites, the details of their user bases, and the features and rating scales offered by each. Let’s get started.…..Request Guide
Review Response Template & Swipes Guide
Responding to reviews can be a great way to engage with customers and demonstrate that you value their feedback. When crafting a response, it’s important to keep a few best practices in mind.
First, be timely in your response. Aim to respond within 24-48 hours of receiving the review to show that you are attentive to your customers’ needs.
Second, be personalized and specific in your response. Address the reviewer by name and reference specific details from their review. This shows that you are not just sending a generic response, but are taking the time to truly listen to their feedback.
Third, be polite and professional, even if the review is negative. Acknowledge their concerns and express empathy, and offer to make things right if necessary.
Finally, use the opportunity to showcase your brand’s values and strengths. For example, if a reviewer compliments your customer service, thank them and mention how providing excellent customer service is a priority for your business. Overall, responding to reviews in a thoughtful and professional manner can help build a positive relationship with customers and strengthen your brand reputation. Request Guide
I am interested in...
Increasing Reviews & Mitigating Bad Reviews
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Having Someone Promote my Social Media
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